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by Steven M. Bragg (Author)
The comprehensive guide for CFOs who need an overview of leadership basics from strategies to management improvement tips
Filled with pragmatic insights and proactive strategies, The New CFO Financial Leadership Manual, Third Edition is destined to become your essential desktop companion. This thorough guidebook is filled with best practices to help you, as CFO, to improve efficiency, mitigate risks, and keep your organization competitive.
The reference CFOs and other financial managers can turn to for quick answers to questions they have as well as to help them plan their financial strategy, The New CFO Financial Leadership Manual, Third Edition is mandatory reading for every CFO wanting to play a strategic role in their organization.
THE NEW CFO FINANCIAL LEADERSHIP MANUAL
Years ago, CEOs were satisfied with finance chiefs who could manage Wall Street analysts, implement financial controls, manage initial public offerings (IPOs), and communicate with the board of directors--in short, CFOs who possessed strong financial skills. That business environment has changed dramatically--CFOs are now called on to fill a multitude of roles, including business partner, strategic visionary, communicator, confidant, and creator of value.
Now in a third edition, The New CFO Financial Leadership Manual is the blueprint for today's CFO, filled with the best practices to help CFOs improve efficiency, mitigate risks, and keep their organizations competitive.
The Third Edition is thoroughly updated and includes:
A powerful companion guide, The New CFO Financial Leadership Manual includes helpful tools such as an itemized list of the key tasks that a new CFO should complete when first entering the position as well as a checklist of performance measures.
Essential topics are covered--from how to increase the company's return on assets to knowing which information technologies to install for a certain type of business--equipping CFOs with a thorough overview of their place in the corporation. In addition, measurement and control systems, financial analysis tools, funding sources, and management improvement tips are included to help provide the greatest possible value to the company.
STEVEN M. BRAGG, CPA, has been the chief financial officer or controller of four companies, as well as a consulting manager at Ernst & Young and auditor at Deloitte. He is the author of over forty books primarily targeted toward controllers and their needs. He received a master's degree in finance from Bentley College, an MBA from Babson College, and a bachelor's degree in economics from the University of Maine. He is also the author of Accounting Best Practices and Wiley GAAP, both published by Wiley.
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